the purplethread encourages self-empowerment & healthy love
through a personal story of dating violence.



I was a sophomore in college when she looked at me and said, “I’m happy you’re here.  I have experience working with women in abusive relationships,” I had to stop myself from falling out of my chair.

I can’t say why during the nine month toxic & euphoric rollercoaster; “abuse” never crossed my mind. 

I can only say that not knowing why it didn’t is the reason something needed to be done.

Maybe if I had been educated on dating violence, I never would have had to experience it.  But would I have listened?  Or would I have rolled my eyes and thought, “I have a backbone.  I’m smart.  That would never happen to me.”

By sharing my story first with a few friends, then with my peers, I realized my story didn’t stand alone.  A club was formed. The stories came pouring in and I watched judgment fly out the window as a group of college students, strangers to each other just minutes before, sat face to face, opened up, laughed, and cried.

i THEN realizED, this isn’t about dating violence.

This is about choosing change and creating good.

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I never thought one of the worst experiences of my life would hand over the wand to do just that. What started as a movement to “heal a heart, remove the 1” affected by relationship violence, grew into the little corner of the world you are visiting this very moment – the purplethread, where we encourage self-empowerment and healthy love through my story.

Just as life happens to us, I believe we can happen to it. We just have to want to. (I don’t think it’s a coincidence that purple is the color of good judgment & peace of mind.. :) Each of our stories, just like every purplethread bracelet, is unique. It is the choice within each of us that is the same: choose to matter. Choose to #threadgood.

danielle deZao